Category Archive for 'Advertising'

Google Adwords is all the rage in Internet marketing, and has made a grand impression on the pay per click advertising world. The idea of just creating an ad and then relaxing while the search engine does all the work is just too good an opportunity for most advertisers to pass up.

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Tell your readers what they are probably thinking, feeling or doing as they read your ad copy. This strategy will usually trigger their own subconscious mind to bring out these feelings or actions.

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List Building By Writing Articles

Article writing is a powerful and effective way to build your list, whether you’ve thought about it or not.

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An effective way to increase your profits and sales is to bundle many products or services together into one package. This gives people more reasons to buy your products and services. People also have come to believe package deals are a better value. You want all the products or services to be closely related. For example: if you’re selling a computer you could add in software, hardware, computer furniture, etc.

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1. What will be the title of your ebook and will it have a subtitle?

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Have your customers publish an online diary instead of giving you a testimonial. The diary would include regularly updated entries of how customers are using your product to improve their life. You could give customers a free product or a rebate in exchange for them publishing it online.

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1. Sell more back end products to your existing customer base. You already created rapport, trust and proved your credibility to them.

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1. Announcement Alerts - Give customers e-mail alerts about critical information or product releases before your non customers find out about it..

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1. Tell your potential customers special events your business has sponsored. It could be charities, fund raisers, charity auctions, etc.

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1. You didn’t follow up after the first sale. After the sale you could have introduced your other product on the thank e-mail.

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